Novartis to back O2Optix lenses with Haygarth campaign

by Staff, Marketing 15-Mar-06, 07:00

LONDON - Healthcare products company Novartis has hired Haygarth to handle the first direct campaign for its O2Optix breathable contact lenses.

O2Optix: Haygarth to handle campaign

O2Optix: Haygarth to handle campaign

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