GM plots £60m umbrella work for Vauxhall-Opel

by James Quilter, Marketing 19-Apr-06, 08:30

LONDON - General Motors is planning a £60m pan-European umbrella campaign for its Vauxhall and Opel brands in a move designed to align the two marques further.

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Vauxhall: pan-European umbrella campaign

Vauxhall: pan-European umbrella campaign

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