Opinion: The Marketing Society Forum - Should a company's carbon footprint influence its marketing?

Marketing 08-Nov-06

Media coverage of the issue of environmental sustainability has been on the rise recently. But are companies right to play the 'green' card in their marketing activity?

Email this article to a friend

* - indicates required field.






Jobs

MARKETING MANAGER : Luxury Travel Company, Dylan*
, Central London
INTERNAL COMMUNICATIONS MANAGER, Dylan*
GOOD BENEFITS, Central London
Digital Content Manager, Sage UK Limited
, North East England
Account Manager, Livewire PR
£27-33K, West London
Find over 3000 jobs

Directory