Lynx rolls out TV ad with 'bom chicka wah wah' catchphrase
LONDON - Bartle Bogle Hegarty's new Lynx campaign rolls out in TV and print on Monday, featuring scenarios of girls not only throwing themselves at men wearing the new improved anti-perspirant, but also purring 'Bom chicka wah wah'.
Lynx: new ad
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Tags
- Unilever |
- FMCG |
- Europe |
- Axe |
- BBH |
- Toiletries/Cosmetics |
- Lynx |
- Branding |
- Advertising
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