ASA pulls plug on Trident ads after racist complaints
LONDON - The ad watchdog has pulled the plug on Cadbury's £10m 'Mastication for the nation' TV campaign for Trident chewing gum after more than 500 complaints, some of which accused it of racism.
Trident: ad banned by ASA
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Tags
- United Kingdom |
- Public Relations |
- FMCG |
- Europe |
- Cadbury |
- ASA |
- Trident |
- Confectionery |
- Marketing |
- Branding |
- Advertising
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