International Big Brother gets a look-in with C4 idents
LONDON - The idents for the eighth series of Channel 4's 'Big Brother' will feature archive footage of housemates in foreign shows, with subtitles promoting products from lead sponsor Virgin Media.
'Big Brother': new idents will be sponsored by Virgin Media
Tags
- Digital Media |
- Telecoms and IT |
- Television |
- Media |
- United Kingdom |
- Europe |
- Virgin Media |
- Big Brother |
- Branding |
- Advertising
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