WPP ups presence in China through Grey acquisition
LONDON - WPP-owned Grey Group has acquired a controlling stake in Star Echo, a marketing agency in China, for an undisclosed amount.
WPP: makes series of acquisitions to develop its networks
Tags
- B to B |
- Greater China |
- Grey |
- Austria |
- Television |
- Marketing |
- Media |
- Asia Pacific |
- Europe |
- China |
- Agency |
- WPP |
- Global |
- Advertising
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