Heat Radio drops spot ads with celeb format
LONDON - Emap is set to revolutionise the way radio is sold by relaunching Heat Radio with a celebrity news format and with sponsorship, promotions and ad-funded programming in place of spot advertising.
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Tags
- England |
- Mark Frith |
- Emap |
- Vidler |
- Media |
- United Kingdom |
- Europe |
- Frith |
- Heatworld |
- Heatworld.com |
- Andria Vidler |
- Radio |
- Heat
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