Grade targets ITV revenue growth from content and online

by Daniel Farey-Jones, Brand Republic 12-Sep-07, 09:20

LONDON - ITV1's programming budget will be frozen under plans to be revealed by ITV executive chairman Michael Grade today, which will task ITV's production and online arms with achieving growth and gives cash to digital channel ITV2.

Grade: freezing programming budgets

Grade: freezing programming budgets

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