EMI and Springdoo launch Mattafix viral on Facebook

by Ben Bold, Brand Republic 08-Oct-07, 12:00

LONDON - EMI Music has teamed up with viral video firm Springdoo to promote hip-hop act Mattafix and its single 'Living Darfur', which aims to raise awareness about the humanitarian crisis in Darfur.

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Mattafix: fundraising video

Mattafix: fundraising video

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