Raunchy BBC HIV awareness campaign under fire

by Ben Bold, Brand Republic 10-Oct-07, 08:45

LONDON - A sexually provocative HIV online awareness campaign created by the BBC, starring 'GI Jonny' and 'Captain Bareback', is under fire from pressure groups, which have slammed it as disgusting and degrading.

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GI Jonny: raises HIV awareness

GI Jonny: raises HIV awareness

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