Adidas launches 'Basketball is a Brotherhood' campaign

by Jacquie Bowser, Brand Republic 23-Oct-07, 08:30

LONDON - Adidas is launching an integrated campaign featuring six NBA All-Stars teaching youngsters the benefits of playing as a team, to publicise its new 'Team Signature' footwear.

Adidas All Stars: digitally led campaign

Adidas All Stars: digitally led campaign

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