Asda drops Coleen in upmarket drive
LONDON - Asda has axed Coleen McLoughlin, girlfriend of Manchester United and England football star Wayne Rooney, as the face of its advertising, to concentrate on appealing to a more upmarket shopper.
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Asda: drops Coleen McLoughlin
Tags
- Coleen McLoughlin |
- United Kingdom |
- FMCG |
- Europe |
- Asda |
- Clothing |
- Retail/Wholesale |
- Advertising
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