Virgin Mobile stays on board for Big Brother 9

by Daniel Farey-Jones, Brand Republic 07-May-08, 15:55

LONDON - Virgin Mobile has signed up to sponsor Channel 4's 'Big Brother' this year, with chief marketer James Kydd declaring the show is a perfect fit with the brand despite its declining popularity and reputation for controversy.

Email this article to a friend

* - indicates required field.






Jobs

Directory