ANALYSIS: How to manage the rumour mill

by Matt Cartmell PR Week UK 15-May-08, 06:00

When Ford finalised the sale of Jaguar/Land Rover to Tata Motors, it was the end of eight months' of media fire-fighting for its comms and public affairs director Simon Warr. He tells Matt Cartmell what he learned.

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Simon Warr

Simon Warr

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