Brands fight bloggers with 'fact' websites

by Bill Britt, Marketing 09-Sep-08, 09:00

LONDON - General Motors, the world's biggest car manufacturer, under siege from online gossip about the state of its business, this week came out fighting with the launch of a website designed to make a 'distinction between the facts and rumours surrounding the company'.

Email this article to a friend

* - indicates required field.






Jobs

STAFFING AGENCY :: INTEGRATED AGENCY, Dylan*
,
CEO, PPA
Six Figure basic, Central London
ACCOUNT EXECUTIVE :: EXPERIENTIAL, Dylan*
Good Benefits, Central London
Find over 3000 jobs

Directory