PayPal targets young men with pseudo charity drive

by Nikki Sandison, Brand Republic 09-Oct-08, 13:30

LONDON - Paypal, the online payment system, is bidding for popularity with young men by letting them email their own tongue-in-cheek charity-style appeal to friends who owe them money.

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PayPal minisite: aimed at young men

PayPal minisite: aimed at young men

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