Cadbury to bang drum for 2012 Olympic Games
LONDON - Cadbury, which reported strong results yesterday on the back of Wispa and Dairy Milk sales, is to be an official sponsor of the 2012 London Olympics in a £20m deal, which is likely to anger some health campaigners.
London 2012: signs Cadbury as sponsor
Tags
- United Kingdom |
- FMCG |
- Europe |
- Sponsorship |
- Confectionery |
- Marketing
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