UK politicians "need to learn the digital lessons of the US presidential election"
The US election has been a digital direct marketer's dream, but it helps when your star is as cool as Obama. Noelle McElhatton examines the lessons for UK politicians
barackobama.com mimicked social network sites
Tags
- Finance |
- Digital |
- IT and Telecoms |
- David Cameron |
- Business |
- Noelle McElhatton |
- Clients |
- Marketing |
- Media |
- Public sector |
- Gordon Brown |
- FMCG |
- Europe |
- Barack Obama |
- Advertising
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