South West Trains hands Lida below the line account

by Ben Bold, Brand Republic 07-Nov-08, 14:00

LONDON - Lida, the below-the-line agency owned by M&C Saatchi, has won the integrated marketing account for train operator South West Trains, following a pitch run by intermediary The Haystack Group.

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South West Trains: off peak drive

South West Trains: off peak drive

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