MillerCoors appoints Initiative and DraftFCB to $400m US media account

by Darren Davidson, Brand Republic 24-Nov-08, 09:10

LONDON - MillerCoors has appointed Interpublic Group agencies, Initiative and DraftFCB, to its $400m (£268m) US media account following a competitive review involving roster shops.

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MillerCoors: now with MC Media

MillerCoors: now with MC Media

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