Banking buddies? The limits of how far brands can tap into social networking

by Fiona Ramsay, Marketing 02-Dec-08, 08:50

LONDON - The success of social networks such as MySpace, Facebook and Bebo has caught the imagination of marketers everywhere. At online conferences, marketing experts regularly cite social networking as the best way for brands to tap into ready made online communities.

Email this article to a friend

* - indicates required field.






Jobs

Directory