Interflora takes legal action against M&S for Google AdWord bidding

by Jennifer Whitehead, Brand Republic 08-Dec-08, 11:00

LONDON - Interflora UK is suing Marks & Spencer and online florist Flowers Direct Online over their sponsorship of the term 'Interflora' as a Google AdWord.

Interflora: AdWord trademark row

Interflora: AdWord trademark row

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