WPP launches global mobile agency

by Maisie McCabe, mediaweek.co.uk 12-Jan-09, 10:45

LONDON - WPP has rebranded its full-service mobile agency Kinetic Mobile as Joule and it will now become a standalone global agency within GroupM.

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Tran: managing director of Joule UK

Tran: managing director of Joule UK

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