Microsoft ploughs $100m into trumpeting Bing search

by Dan Leahul, Brand Republic 26-May-09, 10:30

LONDON - Microsoft is planning a large-scale advertising push for its new search engine, rumoured to be called Bing, as the company tries to lure web users away from defaulting to Google as their main search tool.

Microsoft: prepares for Bing launch

Microsoft: prepares for Bing launch

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