Sun Online breaks download records with Keeley Hazell

The Sun newspaper will also support Desktop Keeley in the main newspaper with editorial coverage this week, while a signpost is to appear on a daily basis on Page 3.

Once Desktop Keeley is downloaded, Sun readers can see the Page 3 model strut provocatively in her underwear across their desktops, clicking her fingers and delivering news feeds on the latest sport, Page 3 or showbiz news.

She can also be set to appear at random, performing amusing sketches such as shooting bullet holes through the computer screen in a bond girl pose or blowing kisses which appear as a kiss mark on the screen.

The launch of the Desktop Keeley is part of a wider relaunch of Sun Online and will be followed by a number of new editorial developments in the next few weeks. It has already revamped its Mystic Meg section, which is dedicated to the paper's long-running astrologer.

Ben Hughes, head of digital marketing at News Group Media, said: "The launch of Desktop Keeley shows The Sun is still Number one for giving readers what they want. We combined the latest technology, great Sun content and Britain's favourite Page 3 girl to offer our readers a product which leaves our rivals standing."

Pete Picton, editor of The Sun Online, said: "Keeley's been a great focus for the homepage refresh which will feature a host of exciting editorial developments over the next few weeks."

The technology behind the innovative application was produced by glue London's in-house film production company Superglue.

The company shot Keeley against a green screen background, before cutting out the footage and rendering it transparent in order to create the effect of the Page 3 model walking over the desktop screen.

Prior to Desktop Keeley, a Sun newspaper Facebook group was the fastest downloaded application.