BLM Quantum launches SEO operation
by Elizabeth Clifford-Marsh, Revolution UK 09-Oct-08, 09:54
LONDON - Domino's Pizza, MBNA and Westfield have signed up to a new stand-alone search engine optimisation operation launched by BLM Quantum.
QLadder will offer an integrated SEO (search engine optimisation) and paid search service to all BLM Quantum/Arena BLM clients, pushing the agency into direct competition with SEO specialists.
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The new opperation will be headed up by BLM SEO director Paul Bennett, supported by head of paid search Rob Taylor.
Bennett is leading the development of bespoke tools that maximise search within social media and user-generated content sites.
QLadder is already working with Domino's Pizza building applications for Apple's iPhone.
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