27 May 2009
Play.com has launched a credit card, which includes a PlayPoints reward scheme. In a tie
01 May 2013
| by Louise Ridley
Play.com, the Jersey-based online retailer, has awarded its creative advertising business...were held through the intermediary Creativebrief .
Play.com does not have active relationships ...
. Japanese company Rakuten bought Play.com for a reported 25m in 2011. In March, it shut down Play.com ...
A Play.com spokesman said: "Rakuten Play.com can confirm that they have recently engaged Hometown ...
13 Feb 2008
| by Sarah Crawley-Boevey
LONDON - Online retailer Play.com is today launching a service offering digital music for download...blow to Apple s iTunes music store, which only allows music ownership on one iPod unit. Play.com has ...
19 Feb 2008
Play.com is gearing up to rival the iTunes store with the launch of its own branded music download
01 Apr 2008
Online entertainment retailer Play.com enticed 20,000 visitors to its first lifestyle exhibition...It showcased computer console games and boasted live band
performances. Organised by the retailer itself, Play.com Live took place from 15-16
March in the Corinthian Rooms at Wembley Stadium. It featured 18
exhibitors, from Konami to Microsoft, who each had an interactive
feature area. ...
20 Oct 2006
Play.com, the online retailer, has appointed Target Media to handle its media planning and buying
14 Mar 2013
| by Sara Kimberley
Play.com is reviewing its media planning and buying account as it looks towards the future....3 million account from Carat in 2006.
Play.com has ramped up its digital activity over recent years and is expected to focus the bulk of its media spend on the medium.
Last year, Play.com launched a loyalty ...
Later this month, Play.com s retail business will close following changes to tax rules. ...
20 May 2009
| by Fiona Ramsay
LONDON - Play.com has launched its first credit card, letting people redeem PlayPoints accumulated...Provided by banking partner MBNA, the Play.com card gives users two PlayPoints for every 1 they spend on Play.com. For purchases outside Play.com, the card holder will be rewarded with one PlayPoint for every 1 they spend. The credit card is being heavily promoted on the Play.com site. The Play.com card ...
25 Mar 2010
| by Joe Thomas
LONDON - Play.com has called a review of its advertising account, as the online retailer looks.... The retailer has traditionally used mar keting to highlight its price propositions. Founded in 1998, Play.com ...
it acquired in March 2009 and relaunched as an online brand. Play.com has previously used Libertine ...
07 Mar 2013
| by Sara Kimberley
Play.com is reviewing its advertising account as part of a repositioning as an eBay...by the end of April.
The brief will be based on TV and digital advertising as Play.com looks to ramp up its marketing activity.
It will be the first time Play.com has invested in brand advertising ...
, on projects.
In 2010, Play.com launched a review of its advertising business but failed to appoint ...