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MySpace wins $230m claim against spammers

LOS ANGELES - MySpace has won a landmark $230m (£118m) claim against a pair of persistent spammers, who sent hundreds of thousands of unsolicited and inappropriate messages to the site's users.

By Staff / Brand Republic 14-May-08

The Marketing Profile: Anna Rosier of Organix

LONDON - We've all been there - sitting at the back of an interminable sales conference, listening to some dullard waffling on about corporate synergies or blue-sky thinking.

By Richard Abbott / Marketing 13-May-08

Licensing: Not in front of the children

Government pressure has made fast food chains shy away from toy promotions and embrace the healthy eating ethic.

By Adam Woods / Promotions & Incentives 06-May-08

Hotline: Advertising industry wins reprieve from 9pm watershed

The advertising industry won a reprieve from a 9pm watershed for junk-food commercials this week when the Labour MP Nigel Griffiths failed to muster enough support to force his backbench bill through the Commons last Friday.

Campaign 02-May-08

Being creative with digital techniques

LONDON - Thinking beyond the banner ad and using a variety of digital tactics are boosting the coffers of innovative charities

By Rik Haslam / Marketing Direct 01-May-08

Digital print is an art that needs data

LONDON - Brands can do wonderful things with digital print, but they cannot do any of it without data, especially when it comes to personalisation.

By David Murphy / Marketing Direct 01-May-08

DM's Power 100 revealed

LONDON - Justin Basini, Capital One Europe’s head of brand marketing, has been named the UK’s most influential direct marketing client in Marketing Direct’s Power 100, out today.

By Sarah Johnson / Marketing Direct 25-Apr-08

Basini tops Power 100 client poll

Marketing Direct's survey of the 100 most powerful people in UK direct marketing.

Marketing Direct 25-Apr-08

Information Commissioner is lead data player

Marketing Direct's survey of the 100 most powerful people in UK direct marketing.

Marketing Direct 25-Apr-08

MPs want tougher rules on junk-food spots

Almost 200 MPs have signed a motion calling for a 9pm watershed for junk-food commercials on TV, and a total ban on non-broadcast ads for unhealthy food and drink aimed at children.

By Our Parliamentary correspondent / Campaign 25-Apr-08

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