Female marketers make their mark on Power 100

Aviva marketer Amanda Mackenzie (pic Colin Stout)
Aviva marketer Amanda Mackenzie (pic Colin Stout)

Four of the UK's top 10 marketers in the Power 100 are women, with a total of 27 women making the list.

Aviva chief marketing and communication officer Amanda Mackenzie, Procter & Gamble’s corporate marketing director and head of marketing Roisin Donnelly, Google’s head of consumer marketing EMEA Obi Felten and McDonald’s former marketer turned chief executive Jill McDonald all made the top ten of this years list.

There were a total of 27 women in this year’s Power 100 a slight decline on 2011 when there were 32 women, and 2010 when there were 30 women.

However, in 2000 there were just 15 women in the list.

To see the full list of women in the Power 100 2012 click here.

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