Publicis widens role of UK chief

Publicis Group has widened the reach of its UK chief Rick Bendel to include the Baltic and Nordic countries.

LONDON (Brand Republic) – Publicis Group has widened the reach of its UK chief Rick Bendel to include the Baltic and Nordic countries.

Bendel, currently head of Publicis operations in the UK, becomes regional chairman for the UK, Baltic and Nordic countries. He will also become a member of the Publicis executive committee, the French advertising group’s management board.

He replaces Walter van der Mee, who becomes regional chairman of Germany, Austria, Switzerland and Benelux from January next year.

The moves come as Publicis restructures its European management in readiness for the retirement of Georg Baums, its current regional chairman for Germany, Austria and Switzerland.

Baums oversaw the group’s expansion programme in Germany, after which Publicis became the third-largest agency in Europe’s largest advertising market.

0
SHARES
Comment

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Brand Republic Jobs
Thousands of jobs across advertising, creative, marketing and media

Just published

Feel you're missing out?

GET THE
BRANDREPUBLIC
BULLETINS
Sign up

The Wall Blog

From our partners

3 great ads I had nothing to do with: Matt Davis

Redefining Premium on Mobile

Busting mobile myths