HMV hires Patrizia Leighton as marketing boss ahead of ecommerce launch

HMV: hired Patrizia Leighton as marketing director
HMV: hired Patrizia Leighton as marketing director

HMV has hired Warner Home Entertainment marketer Patrizia Leighton as its marketing director to replace Mark Hodgkinson, who was made redundant by administrators Deloitte.

The retailer has been without a marketing director since February after it announced mass redundancies, but is now in the process of making a raft of new hires after Hilco Capital saved it from administration.

Leighton spent almost six years at Warner Home Entertainment and held the position of senior customer marketing manager prior to joining HMV. She has also worked at Carphone Warehouse and Virgin Megastores.

Her appointment coincides with Hilco hiring James Coughlan earlier this month to head up HMV Digital, its upcoming ecommerce offer.

HMV will launch the first phase of its new digital offering in early October as Hilco seeks to turnaround the fortunes of the ailing retailer.

Coughlan has eight years of experience within digital entertainment and previously oversaw the growth of Vodafone’s digital business.

He has also been a consultant for the digital entertainment offers of Samsung, Channel 4, Ministry of Sound and Universal. 

0
SHARES
Comment

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Brand Republic Jobs
Thousands of jobs across advertising, creative, marketing and media

Just published

Feel you're missing out?

GET THE
BRANDREPUBLIC
BULLETINS
Sign up

The Wall Blog

From our partners

3 great ads I had nothing to do with: Brian Cooper

3 great ads I had nothing to do with: Brian Cooper

3 great ads I had nothing to do with: Catherine Kehoe

3 great ads I had nothing to do with: Catherine Kehoe

A day in the life of Jozef Wallis

A day in the life of Jozef Wallis

A day in the life of Arthur Kay

A day in the life of Arthur Kay

A day in the life of Daniel Kaplansky

A day in the life of Daniel Kaplansky

Have an exciting Christmas in EC1

Have an exciting Christmas in EC1