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Grey launches UK customer relationship firm

The Grey Global Group is opening a consultancy in London, Grey Desire, dedicated to customer relationship management.

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LONDON (Brand Republic) – The Grey Global Group is opening a consultancy in London, Grey Desire, dedicated to customer relationship management.

Grey Desire opens with a staff of 17 and clients such as Mars and Procter & Gamble, and will work to strengthen the relationship between those clients and their customers.

The company is pitching itself as a full-service operation with creative, new-media and direct marketing capabilities.


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