For all the Londoners that have been waiting for Morrisons to start delivering to you: the day has come, and with more puns than expected.
The outdoor campaign promoting Morrisons.com's new service in the capital uses food items to create the names of iconic London areas.
Thats right, from Mornington Cress-ent to West Mince-ster, Lime House to Picalilli Circus, Fins-berry Park to Totten-ham, it's all there.
Agency: DLKW Lowe
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