Campaign pays tribute to Joan Rivers through her ads

Joan Rivers: pictured in a TV commercial for SK Energy by Pure Growth Partners
Joan Rivers: pictured in a TV commercial for SK Energy by Pure Growth Partners

With the sad news of comedian Joan Rivers' death last night, aged 81, Campaign pays tribute to the comedy legend by looking at some of her ads through the years.

Rivers was best known for her razor-sharp wit and her self-depreciating humour, after coming to prominence in the 1960s through her controversial and brazen stand-up routines.

She started out as a copywriter and then turned to comedy and reached international stardom following years of touring and launching a career as a TV presenter.

A female comedy pioneer, Rivers was still working on TV up until her death, presenting Fashion Police on US channel E!, where she critiqued fashion outfits on the red carpet, alongside co-hosts Kelly Osbourne and Giuliana Rancic.

Campaign looks back at some Rivers' comical ads, showcasing her humour.

Dodge by Wieden & Kennedy - 2013

CVS Pharmacy by Arnold Worldwide - 2013

SK Energy by Pure Growth Partners - 2012

GoDaddy.co by Deutsch New York - 2011

Faygo Diet - 1980

MCI - 1980

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