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Hollick joins Diageo board

LONDON - Lord Clive Hollick, chief executive of United Business Media, has been appointed to the board of drinks and consumer goods giant Diageo as a non-executive director.

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Hollick, who is also a member of the House of Lords and a Labour supporter, will take up his post with immediate effect.

Diageo was formed in 1997 out of the merger of GrandMet and Guinness. Its brands include Smirnoff, Johnnie Walker, Gordon's, Baileys and Guinness. It also owns fast food giant Burger King.

The company has been embroiled in a long drawn-out battle with UK drinks company Allied Domecq over rum brands Malibu and Captain Morgan.

Since Diageo took over Seagram's drinks portfolio in 2000, a legal battle has ensued because Allied believes it has laid claim to Captain Morgan through a deal with Puerto Rican distillers Destileria Serrelles.

As a compromise, Allied has offered to buy Diageo's Malibu rum brand, to help ease competition authorities concerns about Diageo's hold of the rum market.

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