Merry Christmas and a prosperous new year
Brand Republic wishes all of its readers a happy Christmas and a prosperous 2004. We'll be back on January 5. We leave you with your top 10 most read breaking news stories of 2003, starting with Mother and Naked winning Boots advertising and media accounts respectively.
Gordon MacMillan, Brand Republic 09-12-2003
LONDON - Boots has awarded its £44m advertising and media account to Mother and Naked Communications respectively.
Jennifer Whitehead, Brand Republic 30-09-2003
LONDON - Volkswagen has turned to viral marketing to get its latest advertising seen, after fears that the commercial, which features a young girl saying 'bollocks', may upset some viewers.
Jennifer Whitehead, Brand Republic 03-10-2003
LONDON - A London tailor is unpicking the reputation of the bespoke suit industry as being filled with stuffed shirts with a raunchy tongue-in-cheek viral advertising campaign praising the power of the suit.
Glen Mutel, Campaign 24-06-2003
LONDON - McCann-Erickson has parted company with its regional director and chairman Ben Langdon following a top-level meeting in New York yesterday.
Gordon MacMillan, Brand Republic 13-10-2003
LONDON - Britney Spears is reported to be furious with US Esquire magazine about pictures for its 70th anniversary issue because the popstar says they are... too naked.
Gordon MacMillan, Brand Republic 01-10-2003
LONDON - Sir Martin Sorrell, the WPP Group chief executive, has said that the one-size-fits-all global marketing mantra has gone too far and it is now time to swing back the other way.
Mark Sweney, Campaign 06-11-2003
LONDON - The US condom giant Trojan is making its first foray into the UK market, which is dominated by its rival Durex, with a risque viral campaign based on the idea of a sex Olympics.
Jennifer Whitehead, Brand Republic 21-08-2003
LONDON - Saucy lingerie brand Agent Provocateur, endorsed by Australian popster Kylie Minogue, has been named as one of the UK's coolest brands, along with the budget-priced Swedish chain H&M.
Daniel Rogers, Marketing 10-01-2003
LONDON - Tamara Ingram, one of the best-known figures in British advertising, has resigned as chairman and chief executive of McCann-Erickson UK.
Claire Billings, Brand Republic 02-04-2003
LONDON - Channel 4 show 'RI:SE' has drafted in 'Big Brother 3' winner Kate Lawler to take over from Edith Bowman when she leaves the show at the end of this month, marking the final exit of the last of the original breakfast line-up.
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