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DMA North to hold conference on home shopping

LONDON - The DMA in the North is holding a home shopping forum on July 1 to provide an overview of all of the latest regulations affecting the sector.

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The forum will also discuss an update on postal affairs and industry best practice.

Delegates will have the opportunity to hear how Littlewoods copes with postal disputes in a case study presented by Martyn Viquerat from CDMS, a subsidiary of Littlewoods.

Also on offfer is a summary of the various benchmarking initiatives being developed by Tank!, the body that promotes direct marketing to the financial services industry, which has launched a joint action group with the DMA.

Other speakers include: David Robottom, DMA director of postal affairs and industry development; Marjorie Wilson from the Office of Fair Trading; Jon Fell from international law firm Masons, and Rita Courtney, DMA best practice manager.

Karen Millett, DMA north manager, said: "This event has been specifically tailored to enable those working within the home shopping sector to keep abreast of developments within their industry. This is a varied and valuable forum for all those at middle management level or above in either home shopping companies or firms that supply this sector."

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