Additional Information


Caci expands as it buys customer analysis specialist Imaj

LONDON – Database marketer Caci has acquired Hampshire-based consumer analyst Imaj Consultancy for an undisclosed sum.

Share this article

Imaj specialises in applying statistical techniques to customer and business data. The company works with telecommunications, financial services and media clients.

Greg Bradford, the chief executive of Caci, said: "This acquisition represents an important strategic step to expand our presence in the customer analytics market, an area where there are significant future opportunities."

Caci said the acquisition added skills in advanced customer analytics and complemented Caci's existing offering in this area.

Mark Sisson, the managing director of Imaj, said: "Integration with Caci is great news for Imaj. Being part of a large, financially strong business with an outstanding reputation in the market will enable us to continue developing our business while delivering exceptional client service."

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum here.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

Back to top ^