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Staples quits Grey London for Nike role at W&K Amsterdam

LONDON - Joe Staples, a copywriter at Grey in London, is joining Wieden & Kennedy Amsterdam to work on Nike.

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His appointment follows that of Mother's Al Moseley, who was hired by W&K Amsterdam last week to take up the role of joint executive creative director. Moseley's creative partner at the agency is yet to be named.

Staples, a Brit, is to work on the Nike Europe account. He was the first creative to be hired when Dave Alberts took over at Grey London, working on accounts such as Nokia, Mars and Pedigree. He also had the honour of being named in Campaign magazine's top 10 young creative teams last year.

Alberts worked with Staples at the Australian agency Mojo Sydney, which was named Australian Agency of the Year while the pair worked there. He has twice been instrumental in successful pitches for the Nike account, and is also known for his work on the Sydney 2000 Olympic campaign.

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