Additional Information


Content

The Observer to launch own weblog for reader interaction

LONDON - The Observer is the first national Sunday newspaper to introduce its own weblog so it can add to stories and increase reader interaction.

Share this article

The blog will go live from Sunday February 27 at Observer.co.uk/blog

It aims to take a "behind the scenes approach", opening up and explaining decisions behind news stories, as well as adding information to stories that already appear in the paper and giving readers the opportunity to interact and even influence decision-making.

The blog will be written by The Observer's website editor and leader writer Rafael Behr, as well as selected Observer journalists.

Roger Alton, editor of The Observer, said: "We are breaking new ground in an effort to increase editorial transparency and encourage debate and interaction with our readers.

"Launching 'blog' is a great way to open up a window into the newspaper and to extend The Observer's distinct identity into a daily online presence."

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

Native can be networked External website

by Francis Turner, 22/04/2014

 

Why small data matters External website

by Tony Quin, 22/04/2014

 

Back to top ^