Additional Information


Content

Millward Brown to expand in Asia Pacific with Beijing office

LONDON - WPP Group-owned Millward Brown is opening an office in Bejing, its fourth in the country, to provide brand, media and communications research to Northern China.

Share this article

Millward Brown already has offices in Hong Kong, Taipei and Shanghai and has been operating in the Chinese market for more than 10 years.

Account director Praveen Ramachandra and a team have relocated from Shanghai to Beijing to start the new office.

Ramachandra said: "New business has already started to come and we expect the office to expand quickly."

Michael Walkowiak, managing director of Millward Brown China, added: "China has one of the fastest-growing economies in the world, and Millward Brown is committed to keeping pace with this growth and expanding according to our clients needs.

"The Beijing office will strengthen and expand our relationships with existing clients in Northern China while improving the quality and range of services Millward Brown offers in the Asia pacific region."

Millward Brown also announced it is merging its New Zealand operations with the country's largest locally owned market research company Colmar Brunton. 

The combined company will operate as Colmar Brunton, under the Millward Brown banner, with Colmar Brunton retaining majority New Zealand ownership.

If you have an opinion on this or any other issue raised on Brand Republic join the debate in the Forum.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

Back to top ^