CNBC broadens offering with subscription website
LONDON - Financial news channel CNBC has launched a new subscription website that offers its business audience live and on-demand content for around £5 a month.
The channel will post up to eight hours of live video content at CNBC.com each day. While premium subscribers will be able to watch a live stream of the news channel online and access a 15,000-clip archive, approximately 75 news clips a day will be available to view for free.
Producers in the US studio will also write live blogs about the channel's schedule and offer further information about the programmes.
Mark Hoffman, CNBC president, said: "We have created a truly integrated news gathering operation that leverages the assets and resources of CNBC and maximises their potential for both TV and web platforms."
CNBC took its website in-house after a five-year licensing agreement with MSN ran out this year.
The new site features ads from Etrade, Scottrade, Gorilla Trades, Fidelity Investments and Ameritrade.
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