Additional Information


Content

Sunday Times launches loyalty scheme for travel readers

LONDON - The Sunday Times Travel Magazine is launching a loyalty club that will offer subscribers discounts with up to 10 brand partners.

Share this article

The scheme, being handled by brand partnership marketing agency Cocktail Marketing, will target the magazine's key audience and is designed to reward them for subscribing.

In return, brands that sign up to the deal will enjoy exposure both online and in print.

Discounts will be offered on a range of relevant products from high street stores such as Waterstones and Jessops, as well as upmarket locations such as luxury health spa Champneys and boutique hotel directory Mr and Mrs Smith.

Jo Mitchell, head of marketing at The Sunday Times Travel Magazine, said the loyalty scheme would reward "our most loyal customers, with exclusive and relevant benefits".

 

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

Back to top ^