Unilever draws up shortlist for global media pitch

GLOBAL - Unilever has shortlisted Carat, Initiative, Mindshare and PHD for its lucrative global media planning and buying account.

Sources close to the pitch have told Media that second-round meetings and presentations were conducted in London last week and a final shortlist will be released at the beginning of November.

The FMCG giant initially launched a review in its key global markets in July. Its annual advertising spend is in excess of US$5 billion.

Read more of this story at the Media Asia website.

0
SHARES
Brand Republic Jobs
Thousands of jobs across advertising, creative, marketing and media

Just published

Feel you're missing out?

GET THE
BRANDREPUBLIC
BULLETINS
Sign up

The Wall Blog

From our partners