Godber to replace Follows as JWT London head of planning

Godber 9l) and Follows: the latter is due to leave this summer
Godber 9l) and Follows: the latter is due to leave this summer

JWT London has appointed Neil Godber as its head of planning to replace Tracey Follows.

Godber, formerly the deputy head of planning, will now run the agency’s planning department. However, he will  not take on Follows’ title of chief strategy officer and executive partner.

Follows is due to leave the agency later this summer after her resignation in May. She remains the chair of the Account Planning Group.

Godber was hired by Follows in 2013 from Bartle Bogle Hegarty, where he was a strategy director, working on accounts including Audi.

James Whitehead, the JWT London executive partner, said: "Neil’s strategic and creative approach is inspirational. He has already proven himself to be a great leader for our planning team, and in developing it further will ensure that we keep pushing the quality of the work that we create for our clients."

Godber said: "JWT has always been an agency intent on building enduring brand ideas for clients. As the company evolves and grows, I’m excited to be part of driving this forward through work fit for a digital age."

After starting his career at Publicis, Godber worked at MCBD and M&C Saatchi.

Brand Republic Jobs
Thousands of jobs across advertising, creative, marketing and media
  • New Business Development Director Around £130,000 + significant commission + benefits The Simmance Partnership, London (West), London (Greater)
  • Senior Partner Up to £100,000 + Bonus + Benefits Talent International (UK) Limited, London (City of)
  • Customer Information Manager Circa £49,000 depending on knowledge, skills and experience, plus excellent benefits Transport for London, London (Central), London (Greater)

Just published

Feel you're missing out?

Sign up

The Wall Blog

From our partners

The future of TV is bright with OLED

Everyday Connects: Examples

Everyday Connects: What is it?