HMRC reviews £3m comms planning task

HMRC: calls pitch
HMRC: calls pitch

HM Revenue & Customs is reviewing its £3 million communications planning account, currently held by PHD and Hypernaked.

Agencies have until 3 July to express an interest in the brief and the government department expects to appoint an agency by early August.

The review is being handled by HMRC's internal marketers through the Government Procurement Service and the appointed agency will work with the Government's buying agency, M4C.

PHD currently handles the communications planning for HMRC's tax self-assessment activity, while Hypernaked works on campaigns for tax credits.

HMRC works with Dare on the creative for its self-assessment campaigns and M&C Saatchi on tax credits. The department also appointed WCRS last month to work on a range of ad hoc projects.

The Government will begin a review of its communications planning roster in September, with a decision expected in November, as part of wider changes to its communications partners.

Ahead of this, government departments are making their own agency appointments through the GPS.

0
SHARES
Brand Republic Jobs
Thousands of jobs across advertising, creative, marketing and media
  • New Business Development Director Around £130,000 + significant commission + benefits The Simmance Partnership, London (West), London (Greater)
  • Senior Partner Up to £100,000 + Bonus + Benefits Talent International (UK) Limited, London (City of)
  • Customer Information Manager Circa £49,000 depending on knowledge, skills and experience, plus excellent benefits Transport for London, London (Central), London (Greater)

Just published

Feel you're missing out?

GET THE
BRANDREPUBLIC
BULLETINS
Sign up

The Wall Blog

From our partners

The future of TV is bright with OLED

Everyday Connects: Examples

Everyday Connects: What is it?