Media agencies vie for Gatwick account

Gatwick: wants media agency with 'demonstrable experience' for five-year contract
Gatwick: wants media agency with 'demonstrable experience' for five-year contract

Gatwick Airport has called a review of its £15 million five-year media planning and buying account, currently held by Mindshare.

In an RFI issued this week, Gatwick said the successful agency will have "demonstrable experience" of UK and international markets, a "proven track record in multimedia" and a "strong network of media providers".

Gatwick expects to shortlist three to six shops and interested parties have until 9 December to apply.

The airport’s media spend could be as much as £15 million over the five-year period of the contract.

In July, Gatwick appointed Publicis Chemistry to handle its advertising account, with a brief to help Gatwick become London’s airport of choice as it expands its retail and restaurant offering.

Gatwick, which was sold by BAA to Global Infrastructure Partners for £1.5 billion in 2009, is the UK’s second-largest airport, behind London Heathrow, and claims to handle around 33 million passengers every year.

0
SHARES
Brand Republic Jobs
Thousands of jobs across advertising, creative, marketing and media
  • New Business Development Director Around £130,000 + significant commission + benefits The Simmance Partnership, London (West), London (Greater)
  • Senior Partner Up to £100,000 + Bonus + Benefits Talent International (UK) Limited, London (City of)
  • Customer Information Manager Circa £49,000 depending on knowledge, skills and experience, plus excellent benefits Transport for London, London (Central), London (Greater)

Just published

Feel you're missing out?

GET THE
BRANDREPUBLIC
BULLETINS
Sign up

The Wall Blog

From our partners

The future of TV is bright with OLED

Everyday Connects: Examples

Everyday Connects: What is it?