Marketing news, campaigns and effective strategies

Coverage and analysis of the UK marketing industry, including news, campaigns and effective strategies for success, as well as branding, experiential, sponsorships and sales promotions.

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Nike appoints first chief digital officer

Nike appoints first chief digital officer

Marketing news

Marketing features, analysis and comment


1XL teams with Polar for tailored native ads

1XL teams with Polar for tailored native ads

What it takes to be a true brand storyteller

What it takes to be a true brand storyteller

Anti-smoking campaign evolves to 'bring harm closer to people'

Anti-smoking campaign evolves to 'bring harm closer to people'

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