OMG appoints ITV's Jenny Bullis to lead data and technology
Jenny Bullis, the director of media at ITV, is to join Omnicom Media Group in the new role of director of Annalect solutions in the UK, the group's initiative to develop data and technology offerings for the group's clients.
Jenny Bullis: joins OMG
Bullis will be responsible for building technology, data analytics and data management platforms for the OMG agencies, including PHD, OMD UK, Manning Gottlieb OMD and M2M.
Bullis will join OMG UK in February and report to Philippa Brown, chief executive, OMG UK.
She will work alongside Adam Pace, who runs the other side of Annalect in the UK, the search arm Resolution, as well as OMG’s trading desk Accuen Divisions.
Bullis joined ITV’s marketing team in March last year as head of media, responsible for the broadcaster’s planning and buying. She was previously head of media and marketing operations at Sainsbury’s from August 2011.
From August 2005, until joining Sainsbury’s, Bullis was head of consumer media and then head of media at BT. She previously worked at StarcomMediaVest, where she rose to senior account director.
Brown said: "This is an extremely important role for us moving forward. We have made great strides in providing clients with solutions to meet the convergence of data, technology and analytics but with Jenny on board I know we will move even further ahead."
This article was first published on campaignlive.co.uk
Latest jobs Jobs web feed
- Account Director- Exciting Online Content Marketing Company- Up to £70,000 plus OTE Cedar Scott Up to £70,000 basic (up to £90,000 OTE) plus share options, Central London
- Category Manager Pearson Competitive salary & performance related bonus & benefits, Central London
- Global Product Manager Evans Taylor c£50k - c£60k p.a. plus car, bonus and benefits, North East of England or Central London
- Retail Marketing Manager - Maternity Cover Tottenham Hotspur Football Club Up to £35,000 pro-rata, Tottenham and Enfield
- Brand Manager Radisson Blu Edwardian, London Competitive , South Kensington, London
- ACCOUNT DIRECTOR/SENIOR ACCOUNT DIRECTOR - BTL/SP/Brand Experience - London - £45 - £55k plus bonus Judi Patton £45K-55K plus bonus, London/Greater London
Integrated digital marketing offers huge opportunities to engage, servic...
Mobile marketing is coming of age, and the pace of change is now exponen...
With UK consumers spending an average of £1,083 a year online, int...
Conversational Mobile Marketing: Engage Customers and Empower Advocates (Expert Reports) External website
The pressure is on for marketers and mobile operators to embrace a strat...
As a nation, the UK is media and technology obsessed with over half of t...
All customers have the potential to become your brand advocates, driving...